Value of Sales Automation Tools: Hear From ConnectLeader’s CEO

Recently, our CEO Senraj Soundar’s blog post “The Importance of Sales Automation For Your Business” was featured on DemandZEN’s blog. In his article, he discussed the value of sales automation tools and how this software saves sales teams time.

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Overcoming Sales Objections For Better Results

You might think that all salespeople dislike having to overcome sales objections. But experienced salespeople welcome objections. Most objections are fairly predictable and can turned into opportunities to increase your prospect's engagement. If you encounter surprising or really tough objections, you can still use them as a way to improve your relationship with your prospect. Stop fearing sales objections, and learn to use them to your advantage.

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Must-Have Traits For Hiring Successful Salespeople

Few experienced sales managers will say that hiring and retaining successful salespeople is easy. Statistics back this up. For instance, Harvard Business Review estimated that most organizations suffer an average yearly turnover rate of salespeople that falls between 25 to 30 percent. In fact, many companies spend more to recruit and hire sales talent than they spend on hiring for any other departments. High turnover hurts budgets because of lost productivity and replacement costs.

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Ditch The Cold Calling Scripts: Having Conversations That Actually Sell

It’s almost 2018, and if you’re still using cold calling scripts on your sales calls you’re behind the times. Selling is not about sticking to a script and making repetitive claims. It’s about relationship building and having meaningful conversations with prospects. In this blog post, I’ll discuss what makes a sales conversation a good sales conversation.

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Worst Business Jargon You Could Possibly Use: Phrases to Avoid in Sales

Every profession has its own lingo, and you may naturally use and hear certain jargon during your typical work day. Some of these words and phrases can set off unconscious (or conscious) red flags in the minds of your prospects. 

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Qualities of a Successful Sales Representative

Savvy sales representation is often the difference in a company flourishing and failing. Your reps don't have to be perfect to succeed. With the right attitude and tools, nearly everyone seeking a career in sales can succeed. There are certain qualities that a sales rep needs to develop to become truly great. Some are developed over time, and others are already there as part of the person's makeup.

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10 B2B Sales Strategy Tips

In today’s competitive B2B market, sales managers have more to worry about than ever before. You have to manage your reps, develop territories, create effective strategies, research and implement sales technologies, and much more. In order to succeed, you need to understand exactly how the modern B2B sales environment works. Below are ten important sales tips to help your sales team succeed in 2017 and beyond:

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Five Ways a Sales VP or Chief Revenue Officer Can Get Fired

As most VPs of Sales and Chief Revenue Officers know, the mortality rate of those who take on ownership of meeting an organization’s top line revenue is quite high. The job security of a VP of Sales is often determined by whether they made the number for the last quarter.

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B2B Sales Executives: Are you a coach or a manager?

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Keeping your B2B sales team motivated during the dog days of summer

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The summer has a reputation among those in the B2B sales world as being a time of massive slowdown. Inside sales and business development representatives get discouraged at the low sales numbers and frustrated when trying to reach leads that seem to be perpetually on vacation. Morale begins to suffer and people end up wasting time in the office.

Encouraging your B2B sales team to keep pressing forward through the summer months can help keep the company in the black and help ensure that everyone hits the ground running when fall arrives. Here are some fantastic and fun ways to keep your sales team successful throughout the summer.

Lively department contests

Since you know that the sales slump is likely to occur during the summer months, use the time leading up to the slow months to build momentum with some fun contests. Learn what matters most to your sales team, such as a new iPad, an extra vacation day, or other type of fun prize. Then invite people to participate in a fun contest that challenges them to keep their numbers high. Some fun ideas for contests might be:

  • prizes for those who complete the most demos
  • prizes for the entire team if customer satisfaction of a particular level (such as 95 percent of polled customers) can be reached
  • prizes for new clients

Some teams might also find success if they assign a particular number of points to different tasks, such as 20 points for a new client, 15 points for a demo and 5 points for a new qualified lead, and having contests to see what team can obtain the most points in a month.

Keeping sales teams engaged when the office is slow

Sometimes, despite the most exciting contests a supervisor can imagine, the office is still slow. Even the most motivated salespeople cannot sell to customers who are on vacation. To keep the office engaged and enthusiastic about their jobs, there a few ideas you can use to help people relax and have fun while also moving towards sales success.

Celebrate small successes

Recognize hard work by celebrating even small successes, such as closing a big deal or the newbie making their first sale. Have a small party so everyone can celebrate and feel reinvigorated.

Screen inspiring movies

There are a variety of fantastic sales movies that can be used for inspiration or just some laughs such as The Boiler Room, The Pursuit of Happyness, The Goods - Live Hard, Sell Hard and Glengarry Glen Ross. Consider screening one occasionally over lunch breaks.

Role-playing and breaking down sales

Pass the time when business is slow by doing some fun role-plays or breaking down past sales. Look for what went wrong, what went right and what sales teams can learn. It is a great way to practice skills even when not speaking with customers

The summer slump is commonly acknowledged in sales circles as people struggle to find clients through the slow, hot months. To keep your sales team motivated and engaged, you have to be creative, but with proper preparation, it is entirely possible. If you find yourself staring down the approaching summer with dread, consider implementing some of the above ideas and keep your team moving forward towards the more productive autumn.

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About the ConnectLeader B2B Sales Blog

The ConnectLeader B2B Sales blog is written to share productivity tips, tools, news, and other information relevant to managers and senior executives interested in B2B sales productivity, demand gen, inside sales, sales operations, and business development issues.

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