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Why Make Cold Calls During a Pandemic?

"No one's picking up the phone during COVID-19."

“People aren’t answering numbers they don’t recognize.”

“What kind of idiot makes a cold call during a pandemic?”

Sound familiar? I see these statements every day on LinkedIn and our sales reps hear them every day in conversations with B2B companies. Read on to learn why a pandemic actually IS the right time to make cold calls and create new business opportunities.

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How to Create a Multi-Channel Sales Cadence

When you get an influx of leads into your CRM from your company’s latest webinar or virtual event for your B2B sales team to follow up on, what do you do with those leads? Have you trained your sales representatives to go through and start calling the leads, or do they wind up as a lesser priority, potentially never being contacted? When you have sales cadence software, you’ll know that they’re being contacted almost automatically. Read on to learn what a sales cadence is; why you need a multi-channel sales cadence, and the steps to a smart cadence.

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Best 15 Cold Calling Tips and Tricks of 2020

When your sales team makes a cold call, do they know what to say or are they left scrambling to fill those first 10 seconds? It's your job as the sales manager to create a strong and effective cold calling strategy for your sales team. Read on for 15 cold calling techniques that work across industry and vertical.

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How to Manage Your Work from Home Sales Team


If you’re a B2B sales manager who’s used to seeing your sales team in the office every day, moving to a working from home sales team can be quite an adjustment. Throw in training someone new and it could seem like chaos. So, what can you do to feel like you’re succeeding as a sales manager and keeping your team on track? Read on to learn top tips on how to effectively manage, coach, and train your work from home sales team.

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7 Reasons Your Team Needs Sales Dialing Software


Every day, our sales team hears why potential customers don't need to use sales dialing software. Often, people confuse our product with call center software, a robo-dialer or auto-dialer, or lead generation services. Let’s talk instead about what we ARE and the reasons why your B2B sales team could use dialing software.

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How to Counter Sales Objections of Budget and Timing


“My budget is frozen.”
“We’re not spending right now. Check back with me in three to six months.”

Do these B2B sales objections of budget and timing sound familiar? Before the current pandemic, they were two of the most common phrases heard by sales reps, sales development reps, and business development reps. And now, in these uncertain times, they’re stated even more as companies are being charged to do more with less and have decided they’re not spending until they see how the economy is in a few months. So, how can you, as a sales manager, help your sales team even begin to respond to these objections? Read on to learn what to say when you hear a budget or timing (or both!) objection.

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How Can Sales Teams Work from Home Successfully? 6 Customer Insights


Here at ConnectLeader, we’re in week seven of working from home to follow the COVID-19 pandemic mandate of non-essential businesses to physically close. In that time, I’ve been talking to our customers to learn how working from home has been going for them and what changes have been made to their processes, if any, to work from home successfully and keep their sales teams effective. Read on to learn how six of our customers are handling working from home and their tips to help you increase the strength of your sales team while you’re working from home.

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4 Traits to Look for in Top Customer Success Teams


So, you’ve convinced your finance team to sign off on new B2B sales software for your team. You can’t wait to get started because you’ve been sold on the increase in sales productivity and know this software will provide your sales reps, SDRs, and BDRs with the data and leads they need. Finance fast tracks it and the implementation goes smoothly, but wait… There seems to be a glitch in the implementation when your reps start using the system, calls to your sales guy (who used to pick up your calls instantly) are going straight to voicemail, and their support team isn’t answering emails nor voicemails. Read on to learn the four qualities you need to look for in a top-notch customer support team along with reviews about ConnectLeader’s customer support team straight from our customers on G2.

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Why High Velocity Prospecting IS Strategic


One of the most common counterpoints our sales reps hear from potential customers is “We’re not interested in working at high velocity because we’re strategic and focused on targeted accounts.” This makes me think that the term “high velocity” may be confusing because high velocity goes hand in hand with strategic selling and prospecting. Read on to learn the definition of “high velocity” and why strategic sales managers who are focused on account-based prospecting SHOULD choose high velocity solutions.

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How to Talk to Potential B2B Customers Today and Every Day


During this COVID-19 pandemic, you’re probably wondering how you could possibly sell anything right now. And you’re right to be thinking about that, because the answer is that you shouldn’t be selling. Not even remotely—at least not the way you’re used to selling. Read on to learn why I’m not telling you to quit sales. Instead, this is the time to embrace what’s going on and make your selling practices human.

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About the ConnectLeader B2B Sales Blog

The ConnectLeader B2B Sales blog is written to share productivity tips, tools, news, and other information relevant to managers and senior executives interested in B2B sales productivity, demand gen, inside sales, sales operations, and business development issues.

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